A complete how-to reference, CATER$AVVY reveals valuable facts and information about all aspects of the profession by dishing up previously undisclosed tips, anecdotes, and operational pitfalls for the benefit of culinary students and aspiring laypersons. Equally as important is the unique peer perspective and insight offered for the established catering professional. CATER$AVVY is hailed as THE guide for event/party planners, brides-to-be, and fundraising organizers offering a look inside the catering mind. This book contains informative and easy to digest advice for finding, interviewing and hiring the perfect caterer for any event along with party theme ideas and signature recipes from professionals all across the US and Canada.
- For culinary students, practicing chefs and foodies with natural talent who are curious about catering as a career.
- For catering professionals and catering company owners who wish to improve and/or expand their scope of business.
- With a special section for brides, corporate administrators, event/party planner or hostesses hoping to better understand the ins and outs of the catering process and get a peek inside the catering mind.
Gourmet Rock Stars –San Francisco, CA
Prime Choice Caterers- Gaithersburg MD
Food 2611 – Great Lakes, MI
Creative Cooking Concepts and Events – Allentown, PA
Events of Excellence – Detroit, MI
Vision Catering USA – Denver, CO
Quintessence Catering – Tampa, FL
Hometown Market – Buckhannon, WV
The Catering Place – Birmingham, AL
Global Culinary Concepts – Bergen County, NJ
Chef Antoinette – Long Island
Jerri Lee George is an author, menu consultant, franchise founder and thirty year veteran of the food service and catering industry. She shares her expertise and experience along with contributing culinary experts from coast to coast. Jerri began her catering career in 1981 orchestrating posh weddings and extravagant soirees in south Florida and later developed the first-ever breakfast and lunch food franchise concept, Wee-Bag-It Delivery Emporiums in Boca Raton. In 1990 she founded Catering by George, Inc. which she relocated to Colorado following Hurricane Wilma.In late 2009, stricken with a Bacterial Meningitis, deafness and side effects hampered Jerri’s ability to continue with her lifelong passion. Last year she was asked to share the story of her journey SPEAKING YOUR TRUTH Vol 3: Courageous Stories from Inspiring Women. This experience as a contributing author spawned her desire to write about her culinary career in an effort to help others succeed. CATER$AVVY was conceptualized and has truly been a labor of love.